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Education is crucial for us

An interview with Stanislav Šmolík, CEO of DNS, the company under whose wing we have been since March of this year. He spoke about the relationship with professional education as one of the pillars of the company culture and the significant added value of the company.

What does education mean within the DNS corporate culture?

For DNS, education is a crucial matter. It could be said to be our characteristic. The ICT world is rapidly changing, and we must keep up with it. If we were to stop, it would be the end. Our people are constantly working on themselves. They enhance their expertise and certifications. We continuously improve the soft skills of our people and management. This is our DNA.

What does education mean within DNS business plans?

It's one of the areas we have focused on in recent years and will continue to do so. This year, DNS invested money in acquiring the education company Key Trainings, which we rebranded and now operate as Pumpedu.

Stanislav Šmolík

What led you to this decision?

We feel a demand for education from our ecosystem. Both our vendors (manufacturers) and our partners need a platform for various courses and development for their customers. We can satisfy this demand through Pumpedu. Because we want to provide additional value-added services, entering the education field is a logical outcome.

Why did you choose this company?

We searched for an educational partner for a relatively long time. There were several options in our sights. Primarily, we wanted someone with extensive experience in training and certifications in the IT field. Pumpedu caught our attention with its wide range of training programs that align with DNS IT solutions. We liked their agile approach, ideas on educating the market, and their willingness to embrace new technologies.

What does having Pumpedu in your portfolio mean for you?

Besides the opportunity to add more value for our vendors and partners, it's a chance for us to learn new things as well. We plan to create full synergy between Pumpedu and DNS, and further, between Pumpedu and the entire technological group eD, to which DNS belongs.

Can you provide an example of synergies?

There are many synergies. Pumpedu develops soft skills development plans, educates the market about new technologies, and expands DNS's certification services. I would highlight one that is very important for us, which is the use of instructors, experts with practical experience, in DNS projects.


About DNS
DNS is an ICT distributor with added value operating in the Czech and Slovak markets. The company was founded in 1997 and has been one of the most significant distributors in both countries throughout its existence. Revenues in the fiscal year 2022 reached a record 4 billion Czech crowns, and the company currently employs over a hundred people.

You can read the entire interview on the website www.hrnews.cz.






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